by Rick Davidson | Dec 17, 2018 | Habits, Sucess Goals, Time Management
I love this time of year… a time of reflection and redirection. A time where everyone is just a little bit kinder, gentler and more giving. As we enter the last 2 weeks of the year, I trust your kindness will be known to all. That others will pay it forward to you and you will pay it forward to others.
Speaking with so many of you, your business plans are ready… you are reflecting on what worked, what didn’t and the adjustments you will make in the New Year. Here is what I know from working with agents, teams, and brokerage business plans over the last 7 years. 6 mistakes you can avoid, 6 things you should double check on your 2019 plan:
One – Most of us are not thinking BIG enough, if your plan is too comfortable it’s probably too small. Everyone reading this – and has the desire – can DOUBLE their business in 2019.
Two – Not being very clear on where the business is coming from today – and how you will continue or expand that – AND the few TESTS you will do each 90 days to create new sources of business in the new year.
Three – Doing more of the same thing and expecting a different result.
Four – Not breaking down the details to a DAILY ACTION
Five – Not having the leading and lagging indicators UP and VISUAL
Six – Not being clear on the benefits – the why – and what happens when you do or don’t achieve the outcome.
Creating a 90-Day Hustle
The point of a 90-day hustle is that it stops you from focusing on all your goals for the year. Instead, the 90-day hustle allows you to take your goals for the year and then break them down into 90-day stretches, 30-day stretches, 2-week sprints and finally DAILY ACTIVITIES.
STEP 1: Review your goals
Research shows your goals should be no more than 3 (major ones) for an entire 12-month period, and then you’ll break down those goals into all the steps needed to achieve them… those become part of your 90-day stretches.
Take your business plan, look at what your main goals are for the next 12 months and then think about how you’re going to break them down into smaller chunks, so achieving them is just a little easier.
This would be a good time to review the difference between outcome, performance, and process goals.
STEP 2: Review your business plan
Make sure your plan is consistent with your goals and avoids the 6 biggest mistakes outlined earlier.
If you need help coming up with a more concrete plan or aren’t really too sure what you want to focus on, then I’d recommend using this workbook by Amber McCue. It costs a few bucks yet well worth it… it’s called “Fresh Start” and many people call it a secret weapon for planning out the year.
STEP 3: Put it all together into a 90-day hustle!
Once you’ve reviewed your goals and your strategic plan, think about the first three months of 2019 and what you want to focus on to achieve your 2-3 main overarching goals.
Pick 1-3 steps to focus on for the next 90 days. Don’t try to do it all. Less is MORE.
In fact, research shows you shouldn’t be doing any more than 3 main things over the next 90 days. Less is more and proven.
Break these down further into daily, 2 week and 30-day stretches. You should end up with 30 day, 60 day and then 90 day’s worth of goals. Consider using an APP like PRODUCTIVITY to get accountability on daily actions.
Include all the nitty-gritty details in your 90-day hustle. Work backward… start with your overall goal for the next 90 days and then break this down into all the steps you need to take to achieve it. Don’t forget to schedule in your downtime, family time and charity obligations. Then SCHEDULE IT. You can then create all your to-do tasks as well and add them to your Google Calendar.
So there you have it, 6 checkpoints to validate your business plan and a format for a 90 day hustle.
I’m often asked, Mark what should I add to my business? Consider this: always be testing… pick 1 promising idea (grove it) and then considering adding another promising idea every 90 days.
Have you considered testing:
• A consistent process to re-working previous leads from ALL sources?
• More Personalization in everything you do? (We are in a relationship business, yes?!)
• More use of VIDEO? (Community and local business highlights)
• Leveraging BUYSIDE or Home Value models?
• Building your out of market referral network?
• Driving curious neighbors to open houses?
• On-line lead generation you control – FB, LinkedIn, Insta?
• Is this the year to wear a name badge or other branded swag?
• Leveraging or building your consumer REVIEWS?
• Becoming the HUB of all things in your area?
So, what is YOUR 90-day hustle going to look like?
#WinTheDay
by Rick Davidson | Dec 12, 2018 | Appointment Setting, Buyer Tips, Goal Setting, Habits, JPAR, Productivity, Real Estate, Success, Success From Scratch, Sucess Goals, Tips, Top Agent, Top Producer
This week Amy Minor from Austin, TX is my guest on Success From Scratch.
Minor just came back from France and is a self proclaimed Mindset, Personal Growth and Development junky. She grew up in Germany and was big into the theater before getting into Real Estate three years ago.
Watch today’s episode and learn more about making Success come from Scratch!
“I found women that were successful, or business owners, or CEOs and I was like, ‘well they’re going to have friends that are like them,’ so I was reaching out to friends of friends essentially and one of them was a real estate agent […] at the end she was like, oh you have to go into real estate, you would be amazing! […] I truly started from scratch.” – Amy Minor, JP and Associates REALTORS®
by Rick Davidson | Dec 10, 2018 | Coaching, Don't Settle, Dreams, Goal Setting, Goals for 2019, Habits, JPAR, Real Estate, Service, Sucess Goals
I spent some time this week in our Austin, Texas market where one of our REALTOR® team leaders is also a “coxswain” and a rowing coach. He was telling me a story about a new rower, who was placed on a boat with 8 others… he noticed she appeared to be working very hard and sweating profusely, yet her technique was so off it wasn’t helping the team.
Can you relate to a time where you’ve been working hard and not getting the result you intended?
A rowing team – and your business – needs more than just quality, skilled resources. You also need all your resources in the right seats, doing the right things.
Here’s the thing I learned about rowing: in an eight-person boat, each rower has one oar—four on port and four on starboard. If one side pulls harder that the other side, the boat turns. If one side’s oars are raised higher than the other side, the boat tips. In order to find the set and create swing, everyone must work together to balance the boat and have exact timing. Your hands must be at exactly the right height as you slide up to the catch. Every oar has to drop into the water at the exact same time. Everyone needs to pull at equal pressure. All the blades need to come out of the water and release in unison. Any deviation disrupts the boat.
So, what can we learn?
First, have a clear direction, but an easy hand on the steering
The “coxswain” job is to keep the boat on course and steer the straightest line possible. Steering too much means zig-zagging over the course and rowing far more than 2,000 meters, which adds to time. The trick is to keep the end in sight and steer to a center point far down course, not trying to keep coming back to the center every stroke. To do this, the coxswain calls out increased pressure for a few strokes on one side of the boat or the other to correct the course rather than use the rudder, which slows down the boat.
Learning: High-performance teams always keep the end in sight and know the ultimate objectives of their work. Without a clear picture of the goal, teams thrash with process and fail to achieve proper alignment in their activities. Going in the wrong direction as fast as you can doesn’t get you any closer to the finish.
Second, it’s not how hard you work, it’s how hard you work together
It turns out that pulling as hard as you can, without pulling together, actually slows the boat down. Imbalanced power will veer the boat one direction and throw off the timing of the catch and the release. Uncontrolled straining at the oar can tip your weight left or right and toss the boat side to side. A successful team pulls in perfect balance and with perfect timing.
Learning: Successful teams know that performance is a function of collaboration and coordination, not a sum of individual effort. Knowing how your contribution is affecting the final outcome and staying highly aware of what others are doing while staying in sync is critical to delivering results. Reacting quickly, deliberately and in a coordinated fashion allows teams to adapt to changes, handle new information, and stay on target.
Make it a powerful week and looking forward to hearing your success stories.
PS: Are you looking for a playbook that is guaranteed to help up your personal mastery, business mastery or marketing mastery? If so reach out to us at [email protected]
Need a one on one coach? See if coaching is right for you, schedule a complimentary consult at www.jparcoaching.net
by Rick Davidson | Dec 5, 2018 | Best Practice, Coaching, Productivity, Real Estate, Success, Success From Scratch, Sucess Goals, Tips, Top Agent, Top Producer
Lauren Snider is my special guest for this week’s episode of Success from Scratch. She tells us how she has learned to “fail forward” in pursuit of her dreams. From a base of zero, in 3 years she has created a business that helps 28 families each year to buy, sell or invest in real estate. The core to creating that result is “relationship marketing.”
Lauren shares how she has overcome challenges, built her persistence, created a game she can win while always staying hungry. Keeping herself in check and holding herself accountable are 2 traits she works on daily.
“I came from a hard-working family… and that is all I know how to do!” – Lauren Snider, JP and Associates REALTORS®
by Rick Davidson | Nov 28, 2018 | Best Practice, Success, Success From Scratch, Sucess Goals, Tips, Top Agent, Top Producer
Today on episode #36 of Success From Scratch, my special guest is Jordan Holley. Jordan shares his 8 years of experience in residential real estate and how he started from scratch, and now assists 25 families to buy, sell or invest in real estate each year.
At a young age, Jordan made a decision to buck the advice of others and strike out on his own. Jordan shares how he struggled with some of the more traditional forms of prospecting until he found his niche in networking and referral.
“I’ve learned to balance my professional life and personal life by scheduling my personal time just like a client appointment.” ~ Jordan Holley, JP and Associates REALTORS®
by Rick Davidson | Nov 21, 2018 | Best Practice, BluePrint Of Success, Coaching, Goal Setting, Mindset For Success, Real Estate, Success, Success From Scratch, Sucess Goals, Tips, Top Agent, Top Producer
James Sharp of The Sharp Real Estate Group is my guest this week on Success From Scratch.
Sharp is passionate about making it a great experience for families buying, selling and investing in real estate. He talks about what inspired him to follow his dreams and become a realtor, then later making it a business in helping create the American dream for hundreds of families, closing over 750 houses.
Watch today’s episode and get inspired.
“You can have both a great business and great production and still have a quality life. That is definitely the key, I think, to ultimate success.” -James Sharp, JP and Associates REALTORS®
